Built to sell
Shopify was made for selling, not just looking pretty. Checkout is fast, trusted, and works with Shop Pay, Apple Pay, and Google Pay right out of the box.
Shopify Builds ✦ From $3,500
Solid Shopify bones with all your personality
I start with a proven Shopify theme, then customize it until it looks, sounds, and shops like your brand. You get a store that's reliable and easy to update, without looking like everyone else's.
Sound familiar?
- “My store looks like everyone else's.”
- “I'm scared to touch my theme.”
- “Shoppers bounce before they buy.”
- “I've outgrown my current platform.”
- “It's a mess on phones.”
- “I just want it to feel like ME.”
Yeah. Let's fix that.
Why Shopify
Why I only build on Shopify.
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Online and in person
Shopify POS runs your shop counter, pop-ups, and markets from the same inventory as your website, so you never oversell.
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Grows with you
From your first sale to your thousandth stockist, it handles more products, more channels, and more orders without a rebuild.
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Wholesale-friendly
It plays nicely with Faire, email, and the rest of the tools product brands actually use.
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You stay in charge
Everything I build is easy to edit yourself, and you own your store. No developer required to change a photo.
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Price that makes sense
Plans start at about $29 a month, billed yearly, with in-person selling included. It's a lot of store for the money.
See Shopify's plans → -
Why don't you build on Squarespace or Wix?
I used to! But for product brands, Shopify wins on checkout, inventory, in-person selling, and wholesale tools. Focusing on one platform means I know it inside and out, and your store gets my very best.
What you get
Everything your store needs to shine
These come with every build, no matter which tier you pick. No surprise add-ons, no mystery invoices.
Payment plans on everything over $500
Included with every build
- Navigation built for how customers actually shop
- Collection structure that makes sense and grows with you
- SEO on every page: titles, meta descriptions, headings, alt text, and collection descriptions
- Mobile QA at every phase, not just at the end
- A test purchase and checkout run before launch
- Google Search Console set up and your sitemap submitted
- A Loom walkthrough video so you can update it yourself
- 7 days of post-launch support
Email automations are their own line item, so you choose whether to add them.
How it works
Four steps - Zero overwhelm
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Chat
A free call to talk goals, vibes, and timeline. No pressure, no jargon.
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Plan
You get a proposal with your tier, add-ons, price, and payment plan to say yes to.
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Build
I customize a proven theme to fit your brand, with sneak peeks and your input at every step.
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Launch
We test everything, go live together, and I stick around for 7 days of support.
Pricing
Pick your price tag
Three tiers, clear prices, and add-ons when you need them. Not sure which fits? Book a free consult and I'll tell you exactly what you need.
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Up to 5 pages · 1-20 products
Starter Build
A polished home base for brands that sell elsewhere or are just getting started.
$3,500
- Navigation architecture
- Basic SEO throughout
- Mobile QA
- Loom walkthrough
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Up to 10 pages · 20-50 products
Standard Build
Your shop, stocked and organized, with email working for you from day one.
$5,500
- Everything in Starter
- Product setup and merchandising
- Collection architecture
- Basic email automations
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The works Up to 15 pages · 50-150 products
Full Build
The whole shebang, for bigger catalogs and big launches.
$8,500
- Everything in Standard
- Full 7-automation email suite
- Advanced merchandising
- Launch prep package
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Custom scope
Signature Custom
A one-of-a-kind store with sections designed and built just for your brand.
$16,250
- Everything in Full Build · A custom design system: type, color, and components · Custom-designed sections, built for your brand and fully editable · Motion and interactive details that make it fun to shop
Signature Build ✦ From $16,500
I'd love to build you a custom shop that perfectly matches YOUR personality
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Okay, but have you noticed this site yet?
Bouncy hang tags. Stickers that dodge your cursor. None of it came from a template. If you want your store to feel this much like you, let's do a Signature Custom build. From $16,250
Let’s Talk
Payment plans
Big projects, small payments.
Every project over $500 can be split into payments tied to where we are in the work. No interest, no fees, no awkward money talk. Work starts when your first payment lands.
PAYMENT PLANS
NO INTEREST · NO FEES
- Under $500Paid in full
- $500 to $3,0002 payments
- $3,000 to $6,0003 payments
- $6,000 and upTied to phases
STRESS LEVELLOW
À la carte Options
Grab-and-go help - No consult needed
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Clarity Call
One 90-minute focused call to untangle the big question keeping you up at night, whether that's your store, your launch, wholesale, or...
$500.00 Peek inside → -
Email Audit
A full checkup of your email marketing. I'll look at how people sign up, what they get after, and what's quietly leaving...
$500.00 Peek inside → -
One Email Campaign
One great email, start to send. Perfect for a launch, a sale, or a seasonal moment when you want it done right...
$400.00 Peek inside → -
Merchandising Session
A live, hands-on session to get your best sellers working harder. We'll rearrange what shoppers see first, so the right products get...
$300.00 Peek inside → -
Product Catalog Audit
A deep dive into your products and collections. I'll find what's confusing shoppers, hurting search, or hiding your best sellers, and tell...
$300.00 Peek inside → -
Store Audit
A top-to-bottom look at your store through your customers' eyes, from homepage to checkout. You get a clear, prioritized list of what...
$250.00 Peek inside →
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"I need to give a shoutout to the amazing Kelli for working tirelessly to make this new website come to fruition! I would recommend her a million times over if you're looking to update your website or start from scratch. She was available all hours of the day and night via chat and held my hand through the entire process. Kelli was very transparent in what was included in the services and would update me often with checklists and what was next. But my very favorite thing about the experience was how excited she was for me and my brand. She was so fun to collaborate with and made it feel like I was working with a friend. Thank you, Kelli!"
Mandy, Boujoux
FAQ
Questions? Good.
Don't see yours? Ask me anything on a free call.
Do you build from scratch?
I start with a proven Shopify theme like Dawn or Horizon, then customize it to fit your brand. You get a fast, reliable store that's easy to update.
Can you move my store from another platform?
Yes, with the Migration Add-On. Products, customers, and order history come over, and old URLs redirect so you keep your rankings.
Will I be able to update it myself?
Totally. It's all editable in the theme editor, and you get a Loom walkthrough at delivery.
Do you offer payment plans?
On everything over $500, split into two or three payments with no interest and no fees.
What happens after launch?
7 days of support, then fly solo or keep me around with a Care Plan from $250 a month.